Finding Local Businesses - The Daily Numbers Podcast, Episode 30

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David Erickson & Pat Lilja discuss how people find new businesses and just how far they will go to visit them.

Tagged Consumer Behavior David Erickson Local Internet Marketing Local Search Engine Marketing Online Retail Online Reviews Pat Lilja Podcast SEM SEO Search Engine Marketing Search Engine Optimization Statistics The Daily Numbers

Steve Jobs' Legacy - The Daily Numbers Podcast, Episode 12

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David Erickson & Pat Lilja discuss Steve Jobs' legacy, what businesses can learn from it...and snow..

Tagged David Erickson Keyword Research Local Search Engine Marketing Obituary Pat Lilja Podcast SEM SEO Search Engine Optimization Snow Snow Plowing Snow Plows Snow Removal Steve Jobs Steve Jobs Legacy The Daily Numbers

Finding Local Information - The Daily Numbers Podcast, Episode 5

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David Erickson and Pat Lilja discuss the latest Pew Internet & American Life Project survey in today's edition of The Daily Numbers Podcast.

The demographic portrait of the audience changes by topic, and often in turn reflects the platforms they rely on. For instance, if a subject is particularly appealing to older consumers, traditional platforms such as television news and newspapers are often the primary sources. On the other hand, if the subject is particularly relevant to younger adults, then the internet is likely to be the top source for that information. Read the rest at Pew Internet.

Tagged Baby Boomers Chart David Erickson Demographics GI Generation Generation X Generations Local Internet Marketing Local News Local Search Engine Marketing Media Consumption Millennials News Media Online Behavior Pat Lilja Pew Internet & American Life Project Podcast Silent Generation Statistics The Daily Numbers

Mobile Holiday Shopping Searches - The Daily Numbers Podcast, Episode 2

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Greater than 33% of both smartphone users and tablet users plan to start their shopping before Thanksgiving, so smart marketers will start their campaigns early this year to reach these consumers. Read the rest at Google Mobile Ads Blog. SUBSCRIBE to The Daily Numbers

Tagged David Erickson Google Holiday Marketing Holiday Shopping Local Search Engine Marketing Mobile Behavior Mobile Marketing Mobile Optimization Online Behavior Pat Milan Podcast Retail Retail Marketing SEO Search Behavior Search Engine Optimization Shopping Smart Phones Tablets The Daily Numbers
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