Zappos & Corprate eReputations - The Daily Numbers Podcast

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David Erickson and Pat Lilja discuss corporate eReputaions, using the Zappos' hacking incident as an example.

Tagged David Erickson Online Reputation Management Pat Lilja Podcast Reputation Management The Daily Numbers Zappos eReputation

Online Reputation Management - The Daily Numbers Podcast Episode 56

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Allison Frailich joins David Erickson and Pat Lilja to discuss Mankato television anchor Annie Stensrud, the viral video of a broadcast in which she appears to be drunk, her denial, and how to manage her reputation in the aftermath.

Tagged Allison Frailich Annie Stensrud Crisis Communications David Erickson KEYC TV Mankato Online Reputation Management Pat Lilja Podcast Reputation Management The Daily Numbers

Online Buzz - The Daily Numbers Podcast, Episode 6

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A 2011 poll from Cone shows positive word-of-mouth online was still more likely than negative word-of-mouth to have an effect on a purchasing decision, according to the respondents. And positive buzz increased its effect by 7 percentage points, to 87% of those polled. But at the same time, negative word-of-mouth had swayed 80% of respondents, up 12 percentage points from the year before.

Tagged Chart David Erickson Online Influence Pat Lilja Podcast Reputation Management SEO Search Engine Optimization Statistics The Daily Numbers Word Of Mouth
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